L’Oreal associates with menstrual health app Clue to ahead femtech

L’Oréal Group introduced a new partnership with Clue, the menstrual health and fitness app that has 12 million end users from 190 nations around the world, and which is a chief in the subject of femtech (investigate and enhancement of technological goods and expert services for women’s health and fitness treatment), to deepen expertise about the relationship in between pores and skin well being and menstruation.

This collaboration embodies the two L’Oréal’s historical skills in pores and skin care and its biotech aspirations and Clue’s management in the area of reproductive wellbeing and info-based technologies. In addition, Clue will function with L’Oréal’s Lively Cosmetics Division and its medical specialists to create new, scientific and up-to-day written content on menstruation and pores and skin health and fitness for Clue’s encyclopedia of genital overall health, which can be found at Helloclue.com.L’Oreal companions with menstrual health and fitness application Clue to forward femtech. (Courtesy)

“We are excited to enter into this strategic partnership with Clue, a globe chief in femtech and digital health and fitness. At L’Oréal, we have a strong belief that the innovation that we provide to increase people’s elegance and nicely-being lies at the intersection of science and know-how to satisfy consumers’ expectations and demands. As a result of this partnership, we want to pioneer scientific innovation. Our objective is to develop the best personalized pores and skin care routines for shoppers of all ages concerning skin well being, beauty and wellness aspirations, getting into account their menstrual cycles from puberty to menopause,” claims Barbara Lavernos, deputy CEO, in cost of investigate, innovation and engineering at L’Oréal.

This revolutionary technological innovation will allow L’Oréal to make the most pores and skin-friendly pores and skin treatment answers available to the Israeli purchaser.L'Oreal partners with menstrual health app Clue to forward femtech. (Courtesy)L’Oreal associates with menstrual health and fitness app Clue to forward femtech. (Courtesy)

“We’re fired up to companion with the most significant splendor firm in the entire world to advance what we know about the romantic relationship in between the menstrual cycle and the health and fitness of our skin,” says Clue CPO Audrey Tsang. “Changes in pores and skin is a single of the most tracked types in just the Clue app alongside the period and menstrual indicators, so we know that it is tremendous essential for several in our community.”

“With L’Oréal’s large scientific pores and skin treatment information, we will be capable to give new and handy information to the two our Clue group and all people on how the cycle can influence the pores and skin. Our mission is to empower individuals with cycles with the science, information and technological know-how required to make informed decisions about their bodies, with pores and skin, our biggest organ, bundled.”